Thursfields advise Ortecha on the Business Growth Partnership deal with Debretts

Ortecha Ltd, a data and analytics consulting firm, has been a driving force in the UK since its establishment in 2010. With a global footprint, the company helps organisations to unlock the full value of their data, providing them with the expertise to establish and maintain robust data capabilities.

As part of its ambitious growth plan, Ortecha has formed a strategic alliance with Debretts PE Limited. This partnership brings together Ortecha’s exceptional data and analytics capabilities with Debrett’s business insight, financial muscle, and commercial expertise. By combining their strengths, the partnership will enable Ortecha to offer more comprehensive services to clients, including data assessments; strategic planning; operational modelling; training, and data preparation for AI implementation.

The Ortecha shareholders were supported by the Thursfields Corporate Team, led by Tim Edwards (Corporate Director) and assisted by Ellie Bryan (Corporate Solicitor) and Lisa Moore (Employment Associate Director). Headpoint Advisors’ Mark Wilson and Oliver Stephens provided corporate finance support and Rob Pearce from Bishop Fleming LLP provided tax advice.

Browne Jacobsons’ Roger Birchall and Clare Hanna advised Debretts.

Pete Youngs, Founder and Managing Director of Ortecha commented “We’re excited to partner with Debretts to accelerate Ortecha’s growth both organically and inorganically through strategic acquisitions. We see it as a perfect partnership consisting of Ortecha’s leading data and analytics expertise coupled with the business, commercial and financial intelligence, and expertise of Debretts.”

He further commented “Working with Tim Edwards and the Thursfields team was great throughout the entire deal process. They were responsive, very pragmatic in dealing with points of negotiation and helped us to understand complex legal matters in as plain terms as possible. We look forward to continuing to work with Tim and the team in future.”

James England, partner at Debretts Private Finance added “We are very excited to be working with the team at Ortecha. Using data effectively is a huge opportunity for all organisations, particularly given the mass adoption of AI. We have been hugely impressed with the Ortecha team’s expertise in this high-growth area.”

Tim Edwards, Corporate Director at Thursfields, commented “We are thrilled to have played a role in bringing Ortecha and Debretts together, and we are confident that this new partnership will enable them to flourish in the rapidly changing data strategy and management landscape.”

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